5 of the Best Cruelty-Free Korean Beauty Brands

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Looking for cruelty-free Korean beauty brands?

As consumers become more conscious about the production of their purchases, cruelty-free lifestyles are becoming incredibly popular.

Making the switch to a cruelty-free lifestyle, however, can be perplexing because the information surrounding company policies on animal testing is often ambiguous, or even false.

Information surrounding company policies on animal testing with Korean beauty products can be particularly difficult to understand as details are often not provided in English or may seem inconclusive.

For example, many brands claim they are not testing on animals, but are sold in China, where products are required to be tested on animals. Similarly, brands which are said to be cruelty-free may be owned by a parent company which do test on animals and/or are sold in China.

The good news is that the Korean National Assembly have passed a bill to end animal testing by 2018. It’s time to start reconsidering the brands you support and make switches to anti-animal testing brands. If you are making the transition into a cruelty-free lifestyle and don’t know where to begin, here are 5 Top Korean beauty brands which do not test on animals.


Beyond is an eco-friendly brand committed to sustainable beauty.

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The brand is centred around the idea of natural beauty which is kind to the environment, animals and humans.

They are anti-animal testing and campaigning to stop testing on animals in favour of more ethical methods.


Aromatica are dedicated to 100% pure, natural, and safe beauty. They are passionate about the use of all-natural ingredients to make quality products, which do not harm the environment or humans.

The brand believes in beauty without testing on animals and supports other methods which are moral and accurate.

Cruelty Free Korean Beauty Brands Aromatica



This brand is cruelty-free and uses eco-friendly ingredients and packaging.

RE:P use all-natural, simple ingredients which do not harm the environment or irritate the skin, as they are sensitive skin friendly.

Cruelty Free Korean Beauty Brands free


Neogen Dermalogy uses cruelty-free formulas to develop advanced and innovative products.

They use natural ingredients in their products, which are not tested on animals.

neogen Cruelty Free Korean Beauty Brands


A-True uses natural ingredients which do not irritate the skin.

The brand opposes animal testing and helps support campaigns against animal testing in the beauty industry.  They believe in ‘the 3U’ of animal testing: unethical, unnecessary, unreliable.

If you would like to read more about cruelty-free living, check out the following websites:

Do you have more recommendations? Leave a comment below! You can also check out Introducing HwaHae (화해): The Best Thing to Happen to K-Beauty Lovers (And Your Skin).