Here comes the internet!
The I.Seoul.U meme has begun. As we reported yesterday, “I. Seoul. U.” was named Seoul’s new brand by the Seoul Metropolitan Government at a ceremony held on Wednesday night. Not surprisingly, it wasn’t long before social media sunk it’s teeth into the catch phrase:
There were those who really got in the swing of things, summing up what a lot of potential foreign tourists think Korea is all about:
While others totally nailed the internet’s favourite pop culture references:
Yup, nailed it:
Others kept things high brow and stuck to more refined topics — like politics:
Others made their own suggestions:
While there were those who opted to suggest just a few subtle amendments to the new slogan:
Others decided the new slogan spelt nothing but good times, like this advertising mastermind:
Or this insightful Facebook user:
While not exactly a meme, some took the chance to challenge other overseas tourist destinations to step up their own PR game:
Some just came right out and said it. But that’s ok, we’re all friends here:
For those who are all too familiar with the heartache of unrequited Seoul, the new slogan really touched a nerve:
Some fought fire with fire and pitted the weird against the weirder:
Ah, the internet. Don’t ever change.