The GBA consists of Korean and foreign entrepreneurs, Diplomats/Trade Counselors, and startup leaders who aim to do business in Korea or abroad. The aim of the new organization is to foster new business relationships between Korean and foreign companies. The GBA plans to provide a wide range of services to its members – both to those based in Korea as well as to those looking to do business in Korea. It will develop the capability to support any inquiries from its members of a commercial nature and allowing it to offer a full range of advisory services regarding trade and investment opportunities. It will undertake a range of promotional activities aimed at raising the profile and awareness among the member`s countries, as well as providing networking opportunities for its members at regular, formal and social events.