Seoul Fashion Week

Hosted by Seoul Metropolitan Government and organized by Seoul Design Foundation, Seoul Fashion Week is a bi-annual series of global fashion business events, held in March and October. Seoul Fashion Week is operated strategically with a goal to become one of the most prominent fashion weeks of the world, following after New York, Paris, London, and Milan Fashion Weeks.


Seoul Collection, which is a series of top Korean designers’ fashion show, it is one of the largest fashion business events in Korea. First held in 2000, the Collection has become the most distinguished collection among all along with the growth of the Korean fashion industry. This year, 28 established designers are joining the show.


‘Generation Next’ has established its prestige of fostering up-and-coming designers. The participants are restricted to designers of independent fashion brands that have one to five years of short history. Presented with uncommon perception and unique ideas, the collection serves as a gateway for the next generation designers.  In this edition, 17 rookie designers are part of GENERATION NEXT.


For Seoul Fashion Week F/W 2021, it is happening from March 22 to 27, 2021.

Online Registration

Online preregistered buyers and visitors can attend the Generation Next_Seoul (Tradeshow). There is no on-site registration option available.


Seoul Fashion Week F/W 2021 is happening online because of the COVID-19 pandemic. Runway venues include the National Museum of Korea (12 brands), the National Museum of Modern and Contemporary Art (five brands) and Oil Tank Culture Park (nine brands), as well as different places near the Han River (11 brands) and a studio in Seoul (six brands) for GENERATION NEXT shows.


You can check the schedule of the shows here.